Open innovation linkage to shape future mobility

At the 2025 CIIE, BMW Asia Pacific Technology Booth was built under the concept of “open innovation linkage to shape future mobility”. Highlighted by a cross-regional startup zone, it gathered achievements from 5 countries covering AI and new materials.

As a tech exchange hub, it attracted focus on Heart of Joy and localized AI solutions, demonstrating resource integration and building a bridge for cutting-edge tech implementation.